Types of Ecommerce Business Models | Seller’s Perspectives

Types of Ecommerce Business Models | Seller's Perspectives

What is eCommerce?

The process of buying and selling products and services, online by transferring data and money through an electronic medium (internet) is known as eCommerce (also called electronic commerce). The various types of business which deal with eCommerce are called eCommerce Business Models.

The eCommerce market is expected to grow at a phenomenal rate and reach US$ 200 Billion by the year 2026. India is witnessing the sunrise phase of eCommerce and there is ever-growing participation from large brands, manufacturers, small and medium enterprises, traders, and service providers, alike.

The beauty of eCommerce is that it is relatively simple to join in on the action. There are hundreds of platforms and resources that are available to support new sellers as they enter the eCommerce space. Many businesses with brick-and-mortar shops have transitioned to online selling since it is much more affordable. This became even more prevalent during COVID-related lockdowns since it was safer for both shoppers and the people who work in stores.

The opportunity of eCommerce is providing enough air to breathe to everyone, hence it is important to understand this opportunity by looking at the various business models that eCommerce has to offer. Moreover, in this article, we will look at this from a Seller's perspective so that potential sellers can understand the ways to capitalize on the eCommerce opportunity in India.

eCommerce Business models can be segmented on the basis of the type of buyer and seller. Broadly, a buyer and seller can be classified into:

  • Business – A seller or a buyer who sells or buys products and services for his business or organization's use.
  • Consumer – A seller or a buyer who sells or buys products and services for his personal use.

From the above bifurcation, it becomes easier to understand the various business models of eCommerce:

B2C Ecommerce

B2C (also known as Business to Consumer eCommerce) is the most popular form of eCommerce. In this model, a business or a company sells products or services directly to the end customer. Typically, in this model, there would be single-tier pricing for all customers. There would be dedicated departments for customer service, logistics, etc. The website and marketing events get built to attract customers especially first-time buyers.  The checkout process is extremely streamlined to avoid abandoned carts and dropouts. B2C websites need to have a compelling website structure, offers and promotions, and landing pages. Popular B2C eCommerce Models include AmazonFlipkartMesho, and Myntra.

B2B Ecommerce

B2B (also known as Business to Business eCommerce) is the model where one business entity provides products or services to another business entity. There could be multiple-tier pricing and volume discounts to different business customers on a case-to-case basis. Most B2B eCommerce companies would deploy dedicated account managers for their customers.  B2B customers would be repeat customers. The website would be more like an account dashboard for the customer. The checkout process will have more steps than a B2C eCommerce website because customers may want to exercise different payment options including bank/wire transfers or cheque payments.

C2B Ecommerce

C2B (also known as Consumer to Business eCommerce) is just the opposite of B2C eCommerce and is very niche and typical. In this model, individual customers deliver value to businesses that include referral programs, paid testimonials, or data sharing. A C2B model is also known as a reverse auction model or a demand collection model that enables buyers to name or demand their own price, which is mostly binding for a specific good or service. In the consumer to the business model, the roles involved in the transaction must be established and the consumer must offer something of value to the business.

C2C Ecommerce

C2C (also known as Consumer to Consumer eCommerce) is a model where one individual customer sells a product or a service to another individual customer. To understand this in offline parlance, a newspaper classified advertisement or an auction is an example of C2C eCommerce. Companies like OLX offer a platform to sell products from one consumer to another. Other online companies like Craigslist, Etsy, and eBay also enable C2C eCommerce. Companies like Amazon provide both options of B2C and C2C eCommerce.

D2C Ecommerce

D2C (also known as Direct to Consumer eCommerce) is when the manufacturer/producer sells their products or services directly to the consumer on their own website. As per research, over 50% of customers prefer to buy directly from the brand/manufacturer instead of going to other eCommerce marketplace or third-party shopping sites. Dell is one great example of D2C eCommerce where the brand Dell allows individual customers to customize and purchase computers and peripherals from their own website. One of the biggest benefits of D2C eCommerce is that it cuts the costs of “middlemen" and helps the manufacturer retain better margins and/or offers better price/value to the consumer. The manufacturer/brand also gets full control of the activities on their website or platform. They get important consumer insights that help them to plan for better future selling and marketing strategies.

Subscription Ecommerce

Subscription (also known as SaaS eCommerce) is an online business model that allows businesses and customers to buy products and services they need on a recurring basis. The biggest benefit of this eCommerce model for the sellers/brands/manufacturers is that it increases the customer LTV (Lifetime Value). One of the best examples of subscription eCommerce is Dollar Shave Club. This company delivers personal grooming high-end products to its customers on flexible subscription plans. Most cloud-based software companies like eVanik Networks deliver software through subscription eCommerce. Digital content companies also use subscription eCommerce to pass maximum value to it's consumers.

Types of eCommerce Fulfillment Modes

With the evolution of the marketplaces driving a large part of eCommerce in India, the modes of fulfillment have also evolved. Traditionally, eCommerce businesses adopted the Dropshipping method of order fulfillment. But not there are more options to ensure a superior service delivery experience, reduced customer and courier returns, and savings on shipping costs. Currently, the most popular types of eCommerce fulfillment modes are:

  • Dropshipping
  • Marketplace Warehouse Fulfilment
  • Hybrid Model
  • Outright Sale and Purchase
Dropshipping

Dropshipping is the most popular type of fulfillment of online orders. In layman's terms, it's a model that involves retailers selling items for which they may not be holding inventory.  They purchase stocks from third-party distributors, manufacturers, or wholesalers and get them shipped directly to the customer. Automation and outsourcing make this business model a success. With dropshipping, you still build a branded online store. You also manage customer relations and customer support. Dropshippers manage all aspects of the business except fulfillment.

Marketplace Warehouse Fulfillment

Marketplace Warehouse Fulfillment was a model that evolved to enhance a better shopping experience for buyers. In this model, the eCommerce marketplaces such as Amazon and Flipkart transfer stocks directly from sellers into their own warehouses. The Amazon Market Warehouse Fulfillment model also called FBA (Fulfillment by Amazon) is a model where Amazon brings in the inventory of the sellers to their own FC's (Fulfillment Centers) and manages the entire supply chain operational events including picking, packing, shipping, customer service, and managing returns. Amazon promises the following key benefits to its sellers who migrate to the FBA Model:

  1. Prime and FBA Logo for the listings on Day1 – Higher visibility and more sales
  2. Lower weight handling fee
  3. Buy Box eligibility
  4. Sellers who are in the FBA mode can do advertising and run sponsored advertisements.
  5. Lower closing fees for products selling more than Rs. 500/-
  6. Packing material charges and Packing fees are free
  7. Guaranteed delivery to the customer.

Flipkart also offers a similar marketplace fulfillment model known as Flipkart Advantage.

The one major disadvantage of a warehouse fulfillment model is that it involves a higher capital investment from the seller's side as they need to purchase physical inventory for every FC (Fulfillment Center) or Warehouse where they would like to send their inventory.

Hybrid Model

Over the past few years, a new fulfillment model has evolved that is a combination of Dropshipping and Warehouse Fulfillment. This hybrid model, also known as Seller Flex in the case of Amazon and Flipkart Lite or Flipkart Smart in the case of Flipkart has brought the best sides of dropshipping and warehouse fulfillment together.

In this model, a seller needs to provide a dedicated physical space at his own office or warehouse for the specific marketplace only. The inventory in this space also needs to be committed to that particular marketplace. The entire business process and systems are however defined and governed by the respective marketplace.

The advantages of these hybrid fulfillment models are:

  1. There is no dependency on the availability of FC (Fulfillment Centers) appointments/slots or space availability.
  2. No missing/damaged inventory discrepancies in inbound shipments as inbounding are done by the seller’s own manpower and in their own premises.
  3. Removal orders can be instantly processed unlike the longer period taken in the marketplace warehouse for them to reach the seller.
  4. Returns can be processed immediately. Thus, disposal of damaged goods/ inbounding of sellable goods can be done much faster.
  5. Claims can be raised immediately and reimbursements are received in a much shorter time.
  6. Refilling stocks at low inventory count/out-of-stock scenarios is much easier and faster.
  7. Similar visibility benefits like Prime logo, in case of Amazon and FA (Flipkart Advantage) logo in case of Flipkart.
Outright Sale and Purchase

Many eCommerce Marketplaces have appointed large third-party trading companies who procure stocks from brands and sellers through simple trading transactions. This is known as the Outright Sale and Purchase fulfillment model. Examples of such companies are Cloudtail and Appario Retail.  These companies have huge financial and operational bandwidth to sell lacs of products across marketplace platforms.

The benefits of the Outright Sale and Purchase model are:

  1. Sellers and Brands do not have to worry about the various commissions and fee deductions on every sale.
  2. Sellers and Brands can sell a large inventory in bulk instead of shipping orders one by one
  3. Accounting and Reconciliation is much simpler in this model
  4. Higher visibility of products
  5. Detailed reports are provided by such companies to Sellers and Brands.

eCommerce Integrated Software|| Impact On Warehouse Management

eCommerce Integrated Software|| Impact On Warehouse Management

A business has a lot of steps to follow when it comes to booking maintenance. Every seller prioritizes the data handling of their company very efficiently. That appeals to a need for centralized control of data transparently and accurately.

There was a time when businesses used to carry out all the finance-related activities manually. It is proven that manual work can not guarantee accuracy. In addition, the manual working process takes a lot of time and effort. It even gets worse when high cost also gets involved in it. Because of this, modernization has given a fast solution to it. Nowadays, businesses choose to keep their record through integrated accounting software. As finance is the backbone of every business, an owner must be sure about the new technique used in the current scenario. But then, how can these activities be performed at a rapid speed with minimum or no number of errors?

The challenges a company comes across for its accounting have given rise to a new technique that grants sellers a better experience and effective results. To grow big and focus on objectives, one must gets enough time and concentration from the rest of the business activities. And now that the invention of “Integrated Accounting Software” has come with its excellent quality for all the companies working in the market, it is quite easy.

eVanik, a new era smart software that understands the problems of companies and has all the solutions, is a leading integrated software that is helping out numerous companies in India with amazing performance.

But before we jump on the advantages of Integrated Accounting Software, let us know what exactly it means.

Importance of Integrated Software on eCommerce Warehouse Mnagement

Integrated accounting software is a solution to all the traditional financial and accounting problems of businesses. In this, a single application can take over all the responsibilities right from reconciliation in payments, tally integration system stock management, inventory management, omnichannel order process, tracking product performance, auto pricing, and so on. In a rapid culture, everything needs to be as quick and accurate as it could be. This eventually has emerged to the existence of software that can provide you with instant calculations on a real-time basis. Companies that deal with issues like inaccurate reconciliation, unsatisfied tally integration, and the number of accounting books need to switch from traditional methods to a modern package.

For a better understanding, an integrated accounting software gives you a wholesome report of reconciliation accounting system, tally integration system, order processing, paid or unpaid data, market trends and competitions, fee charges, return rates, and a lot more in just one click. Isn’t that amazing? But do you know how eVanik makes itself the best business management software offering some exclusive and over-the-top services for all the sellers working in an eCommerce store?

eVanik has a single cloud-based space that allows the seller to have a combined report of its accounting and financial ERPs. Keeping a record of the daily transactions of a business is not fun, but with eVanik many sellers have experienced a full proof data handling experience at their fingertip.

How Does An Integrated Accounting Software Works?

Let us consider all the accounting activities which are required to be taken into account like reconciliation integration solution, tally integrated system, order processing, and management, tracking inventory, inventory management, return rates, profitability calculating, tracking product’s performance, and so on. All these need a lot of time and patience to calculate. But eVanik integration accounting software has a solo center from where all these activities are performed and tracked on a real-time basis emphasizing to make these data errorless and remarkable. Integrating all the finance and accounting-related information is difficult. But technology has a solution to everything.

Say Yes To Smart Work

While everything and anything is changing frequently with time, business patterns have also been changed. With integrated accounting software, it becomes easy to find each required detail of your finance and accounting management. Manual working is now obsolete. Digital businesses handle things with ease. Any business should focus on fewer investments and grabbing more profit from the same. For this, a cloud-based single platform architecture will enhance the growth of profit as you will be concentrating more on your base activities. Hence, a seller should follow the trend of not only working hard but working smart as well.

Centralized Control Of Warehouse

When there is a mechanism to manage your godowns, enlisting your products and selling information, nothing can be more exciting than this. As eVanik has a single platform that looks after how many products are being brought in the warehouse and how much of it would be released at that given time. Also, it ensures tracking the products available in the warehouse and their related issues as well. There can be choices a marketer would make, but the best deals come when you are ready to improve.

Clear Picture of Business Performance

With integrated accounting software, a seller can have a clear idea of where his|her company is positioned in the eCommerce wide market space. Many dealers do not understand and evaluate the proper mechanism of their business because of which they end up losing great opportunities to grow. Therefore, having a smart assistant who could handle your stress on your behalf is not a bad idea. This would not only give aggregative and detailed information about your finance and accounts but also helps you in tasks like profitability calculating system, inventory management, omnichannel order management, etc.

Consistent and Regular flow of Stock Management System

Warehouse management has to be easy enough to make order processing easy. When a seller would know an accurate stock management system and solutions, they can’t focus on a better end product to serve their customers. Here, integrated software helps a company to have consistent and regular updates of stock bought and sold to the customers. Daily, it creates a better situation for the company to process its mechanism.

There is no doubt about investing in integrated accounting software for your company because not one but much daily-based business management would be performed easily. But anything you adapt to new takes a little time for learning. In Conclusion, it would be the best choice for any scale (small, medium, large) companies must subscribe to effective solutions for their eCommerce problems and one such assistance is eVanik.

Importance of Inventory Management

Importance of Inventory Management

Inventory Management

Inventory Management is crucial to prevent an “out-of-stock” situation that can lead to lost sales for ecommerce sellers and disappointment for customers. Inventory management controls the entire flow of goods from manufacturers to warehouses and from there to point of sale. It entails management of orders, returns, logistics, returns etc.

It is necessary to streamline the inventory management system as a mismanaged inventory can lead to retailers witnessing huge losses.

Why do you need Inventory Management?

It is imperative for ecommerce retailers to be aware of its inventory in order to achieve efficient as well as fast operations, at an affordable cost.

An efficient management of inventory results in reducing costs that further helps to keep accounts and finances of retailers in check.

It also helps in offering better customer service through fast delivery of goods and low shipping charges, thereby meeting customers’ expectations.

Benefits of Inventory Management: There are a plethora of benefits in having inventory management.

Keeps track of one’s inventory and provides a centralized view of stock.

Controls the costs of ecommerce sellers by creating stock reports in order to analyse the inventory.

Enhances delivery by proper management of stock-outs and meeting the expectations of customers.

Assists in planning and forecasting by properly analyzing the data trends.

Reduces the time taken for managing the inventory by keeping one’s records in place.

eVanik OneWorld Suite: eVanik OneWorld Suite from the trusted eVanik Networks, which is the most awarded ecommerce solution provider in India, helps in effective inventory management. Over 12 thousand ecommerce sellers rely on eVanik OneWorld Suite to automate their back-office marketplace operations and skyrocket their online business on the best online seller sites in India.

eVanik OWS’s inventory management software is a centralized and synchronized inventory management software for multi-store, multi-channel businesses selling online and offline. This inventory management software manages common inventory for several channels and automatically reprice it to stay on “Buy Button” always thereby helping ecommerce retailers to keep growing their sales. It also helps to manage the order lifecycle. From procurement to warehousing, from order processing to shipping to returns, eVanik OneWorld Suite helps in the entire order lifecycle management. The software also provides Live/Out of Stock and Price Tracker. For brands selling through partners, dealers etc, one can get real time visibility on Live/ Out of Stock products and price change alerts with email notifications. eVanik OneWorld Suite from the trusted eVanik Networks also provides ecommerce reconciliation, with 99.6% accurate reconciliation of payments, returns, commissions and inventory in real time, with no cumbersome excel uploads or downloads.

Benefits of eVanik OneWorld Suite: Inventory management and Business profitability are interrelated and the biggest reason for the success or failure of a business is the way the inventory was managed. In the e-commerce marketplace scenario, inventory management becomes all the more important and hence it is imperative to have a seamless and centralized ecommerce inventory management software like the eVanik OneWorld Suite.
1. eVanik’s inventory management software tool helps an ecommerce seller a great deal by automating the online sales and inventory management system.

2. eVanik OWS is connected with all major e-commerce marketplace channels for inventory management. All one needs to do is set up the virtual common inventory once and the system will manage it across all marketplace channels for all products.

3. eVanik OWS Inventory Management Software is a boon for ecommerce sellers as it helps to manage their inventory across Amazon, Flipkart, Snapdeal, ClubFactory among others.

4. eVanik’s inventory management software helps sellers to save valuable time so they can focus on growing their retail business while eVanik OWS Inventory Management Software improves visibility into their supply chain.

5. It manages their online inventory by easily tracking and syncing product quantities across all online sales platforms in real-time. Every time a retailer receives an order from an online channel, eVanik OWS’s inventory management software apart from fetching that order, also automatically refreshes stock data to all online channels where the product is listed.

6. Does not require any software to install

eVanik OWS Inventory is a fully web-based solution that is hosted in the cloud. As a result, retailers never need to install software, upgrade updates, or archive their data.

7. Integration of multiple selling platforms

eVanik OWS Inventory has over twenty integrations with many selling platforms including Flipkart and Amazon, and will mitigate the headaches due to overselling. eVanik OWS automatically updates the selling channels in real-time with updated stock levels.

8. Support High Transaction Volumes

eVanik OWS Inventory supports higher volumes of transactions so sellers do not face any problem.

9. Free training and support

eVanik OWS provides a free training session from the start, and on procuring the software, ecommerce retailers are assigned a dedicated customer relationship manager to handle all their queries.

Key Features of eVanik OWS’s inventory management software: Following are the chief features of the eVanik OneWorld Suite from the trusted eVanik Networks, which is the most awarded ecommerce solution provider in India.

1. Composite SKU’s (bundles/kits) One can now combine SKUs to create composite SKUs that will depict the inventory of the underlying SKUs. Managing inventory with bundles will help to enhance your catalog by creating new offerings from your existing products with attractive pricing for higher-order values.

2. Advanced Order Routing

The software further offers Advanced Order Routing based on geolocation, warehouse priority, and stock availability. You can now combine SKUs to create composite SKUs that will depict the inventory of the underlying SKUs.

3. Custom Alerts
Ecommerce sellers can now set custom alerts for low inventory levels and create purchase orders.

4. Product SKU Mapping
With our unique inventory mapping system, sellers can track their products with different identifiers.

5. Multichannel Tracking
One can track product quantities and sales across boundless integrations. For retailers that have inventory in multiple warehouses, eVanik can allocate inventories and designate orders based on predefined rules, such as region, shipping method, or other special designation of inventory.

6. Sell better, faster with eVanik OWS
With the best inventory software, you can turn inventory faster, maintain higher margins, and reduce manual inventory-related tasks, helping you focus on what you do best: sell.

7. Centralize your inventory
Visibility across multiple sales channels, stock locations, and stages of the product life cycle within one simple inventory app.

8. Sell flexibly
Take advantage of merchandising techniques like bundling and pre-orders.

9. Low Stock alerts
Avoid overselling and stockouts with low-stock alerts, and automatic stock adjustments as sales orders are processed and purchase orders are received. Low inventory alerts make it simple and convenient to place a reorder from the appropriate supplier directly from eVanik´s.

10. Automate purchase orders
eVanik´s powerful capabilities automate and simplify your inventory management. eVanik automatically adjusts inventory through purchasing or vendor feeds. Product availability amounts are automatically updated across all marketplaces.
11. Transfer and track inventory
eVanik´s end-to-end platform will automatically reserve availability when an order is first created and decrease it from physical inventory upon shipping.

12. Cloud-based inventory management software
Modern Inventory software without the excruciating updates; available regardless of where a client or group is based.

13. Integration with accounting software
Build and study Sales and Inventory Reports

eVanik OWS Inventory Management software thus is an efficient and affordable software that gives retailers a robust product that has a plethora of advantages that helps ecommerce retailers catapult their business and take it to greater heights.

Benefits of e-commerce for small businesses

Benefits of e-commerce for small businesses

If you are an entrepreneur and have not started selling your products online, this is your time to stand up and go e-commerce friendly. Electronic commerce, basically known as e-commerce is a medium to process buying and selling of products and services online. 
The benefits of e-commerce not only includes introducing your product globally but also helps you in saving your time, money and other resources. 
So before we move ahead and talk about its benefits let’s go through the journey of the term.

Let’s travel to past

The term e-commerce was officially announced in the year 1991 as the internet was open for commercial use, the process at that time only supported the execution of commercial transitions electronically, that is the transition was only done between business organizations in order to send commercial documents electronically. 

The process of transition back then was done with the help of some leading technologies for electronic data interchange.
In the time span of 3 years the acceptance of the internet among the population of America. The general public turned towards a handy use of the internet and that was when the idea of e-commerce for buying and selling of goods evolved.

As it is rightly said, “Rome was not built in a day”, so even with the idea and a complete picture of plan the process took another 4 years. These years were invested in creating a security protocol like HTTP.
Finally, in the year 2000, many US companies represented e-commerce, especially by creating a web page on the world wide web.  
And since then the process is improving, being accepted and growing globally. E-commerce has been providing many benefits to growing businesses, just learn and earn them.

Benefits of e-commerce

In all these years e-commerce has been accepted and trusted by many organizations. Reports by India brand equity foundation (IBEF) depict that the Indian e-commerce market is expected to grow and reach up to US $ 200 billion by 2026. 
Therefore the foremost benefit of using e-commerce for your business is sustaining the market competitions and boosting your chances of success.  
E-commerce has evidently shown cases of many success stories but today we will only talk about the benefits of e-commerce for small businesses. 

  • Marketing

Marketing of a product has always been an important aspect of its acceptance in every domain. The process of e-commerce promises to make your work convenient. You can easily market your product on an online platform. 

With e-commerce, you can make your customers aware of your product, new launch and its features via online medium and attract a large mass in a short time.

More than this you can also attract your customers by providing a visual tour and with leverage content in different social media like websites, Facebook, Instagram, etc.

  • Provide datasheet

E-commerce not only markets your product but additionally, it helps in providing a detailed outline of your product to customers. 

You can now help your customers to go for the most appropriate choice as per their needs. The datasheet helps customers to get the right insight into your product at any time of the day and at any place. Customers now need not travel to the store just to see if this is the product that they are looking for.

For your customers, it is very important to get the right information in a convenient manner about the product and of course, this is another way for you to win their trust.

  • Retarget your customers

E-commerce helps you to keep an eye on your customers and their interests. You can now target and retarget your customers easily.

Retargeting your customers will market your product and boost the buying behavior of your customers. 

E-commerce helps the sellers to understand the buying behavior of customers and thereafter work accordingly. For example, if your customers select a pair of shoes and mark it as wish, so you will have data to retarget your customers accordingly. You can mail them with some discount offers or you can reach them again when you find that there is some attractive offer that your customers may like. 

On the other hand in traditional commerce, it was very hard for retailers to remember about the interests of all of their customers and then provide them the experience they are looking for.

  • Business never stops

Every shopper is different from their interests, buying patterns, shopping styles. Some shoppers shop for specific things others may shop because the product attracted. Some shoppers do shopping as a leisure activity while others may find it a hard task. Something that every shopper has in common is they shop according to their suitable time. 

And so e-commerce provides every business with a platform to work 24/7 for all 365 days. Now you can grow and expand your business with an unstoppable working culture.
Even if you are not physically available your channel will work for you. 

  • Reduces recurring cost

We all understand starting a business is really challenging, there are many challenges that cross the path of entrepreneurs. Out of all those challenges, one of the biggest challenges comes from finance. 

Since e-commerce is supporting your business in so many ways, how could it not help you here?

E-commerce helps a business by reducing the rent or lease cost of the store, maintenance of the store, personnel cost, store design, and personnel hiring and training cost. 
With e-commerce, you can work on an online platform making a virtual store. 

  • Offer details to your customer

Just looking at an advertising poster and buying it up! 

The buyers of today are smarter than this, they need details retailed to brand and product they are planning to buy and that where e-commerce comes in the picture, it helps retailers to not only to provide details to customers regarding products or services but it works in providing a detailed outline of the company.

There are times when customers want to know everything about the product including the brand and company and in retail stores, it is quite hard to give customers a detailed outline or answer to every question that a customer is looking for.

Therefore, e-commerce can help you there. All it demands is making a good profile of the company by making attractive and user-friendly websites.

So start giving your customers a little more.

  • Know review of your product

Nowadays every buyer follows the ratings by other buyers on the product before purchase and then accordingly initiates their step.

By the way, do you know how amazing your product is?

If you are saying “NO” then read what your customer says. Yes! With e-commerce, you get a chance to know the feedback of your customers and can also see and compare the ratings. 

It gives you a chance to work on your product according to customers’ needs and also make other buyers aware of your product features.

Now, this is clear that we need to use e-commerce portals for growth and success but how to avail them is still a question. Right!

Don’t worry, we have an answer for that too.

Is e-commerce just perfect?

No doubt, e-commerce comes with lots of benefits for your business and it has so much to offer you, but every offer comes with a cause. So here are some of the points to reconsider about e-commerce.

  • Reconciliation- being a part of commerce be it traditional or electronic you need to look upon the internal financial records and compare it with monthly statements of banks or other financial institutions. It is an important step to do, as it avoids fraud transitions, credit drafts, and many other similar issues. 

If you are an online seller and you sell your product on different platforms together, your task becomes more stressful, as now you have to download reports, look and compare, you may also have to recheck it.

Doing all these on your own is a real hectic task!

  • Accounting/ Return filing- The story of work pressure doesn’t end here, you need to send your excel sheets to CAs or do manual entries. 

The problem that most of the small and medium enterprises face is a lack of knowledge about GST that may end up with the loss of the company rather than generating profit.

  • Inventory management- It is amazing that you have registered your business in all the online channels to sell your product, but is it convenient to handle?

No, right. 

Registering to many portals is easy, even investing money in all of them becomes an easy task, but something that is not at all is managing them together. 

Switching between one channel to another and keeping an eye on all of them is not at all easy and even if you do that, the accuracy rate shivers. 

  • Return management- Did you give a thought of how you will manage the return of your products.

Things are easy when they go in favor but turns to be harsh when they do not move as planned. So yes, return management needs a lot of attention and you have to manage all those records and update in real-time. 

So the warning most of the time is about managing all the things together that make it hard for small and medium enterprises. 

  • TDS & TCS Compliance- The journey that you have to go through using e-commerce will also involve certain compliance issues. 

For every sale, the e-commerce operator will charge commission along with the other fee that includes handling, shipping, etc. The fee comes under Tax Deducted at Source (TDS) provision, which depicts that it is liable to deduct some percentage of your income tax (Income tax act, 1961). 

If the TDS does not get deducted and paid on these expenses, the online retailer will have to pay income tax along with TCS (Tax Collected at Source) for these expenses too.

So it is very important for an online retailer to manage monthly compliance of TDS records and keep a regular track on return filing and assessment of GST.  
And since this article has talked about and solved so many problems, here is a solution to this problem too. 

You can subscribe to eVanik and solve all these issues at once. You will have a complete suite to work at your convenience.

Conclusion

The benefits of e-commerce can go way beyond this. These are some of the glimpses of benefits that you can avail of moving to e-commerce. Since everyone in the world is looking for a place where they can shop with their convenience, without investing time on going to places and choosing among thousands of options. So this is your time to give your customers what they are looking for.

However, e-commerce needs high management and looks after but moving ahead with the right plan will always give a profitable result. 

Make e-commerce your choice with your existing retail store, don’t let boundaries stop you and give your customers more than what they ask for.

Because a happy customer is all you need to grow!

Best accounting software for e-commerce sellers in india

Best accounting software for e-commerce sellers in india

Finding out the most appropriate accounting software for your online business on marketplaces could be a really difficult task to choose from.

When you are considering to buy accounting software for your eCommerce business and especially if you are selling through marketplace platforms such as Amazon, Flipkart, PayTM, etc, it’s important to consider several factors. Moreover, if you buy the wrong one, it wouldn’t be easy to make a switch to another one in the middle of the year.

Here’s what all you must consider before you go ahead and buy your accounting ERP

Integration
  1. Your accounting software should be able to automatically integrate with marketplaces and fetch all data points like sales orders, returns, payments, commissions & marketplace fee and TCS
  2. These integrations should be real-time primarily because marketplace transactions are dynamic in nature. If you are thinking of downloading files from your seller accounts and then uploading it back to your accounting software, it may not be a good idea, simply because what you have downloaded today may get updated or modified by the marketplace tomorrow. This will become an infuriating struggle to identify the changes and re-updating your accounts
  3. Most accounting software does not have a direct integration with eCommerce marketplace channels. Therefore, it’s important to look for a middle layer solution that talks with your marketplaces and your accounting software simultaneously and seamlessly. eVanik OneWorld Suite is one such option that has direct integration with all major eCommerce channels and major accounting ERP providers.
Features & Functionalities
  1. The nature of accounting transactions in the eCommerce marketplace business vs. a regular trading business is largely different. The following table illustrates some of the key differences between both.
Nature of Transaction Ecommerce Marketplace Offline / Trading Business
Sales Orders & Fulfilment Multiple Statuses (Changing dynamically)
Party ledger of Marketplace instead of the end customer
Invoicing done by Marketplace (FBA Model)
Simple direct invoicing to end customers.
Payments Received in bulk for multiple orders/invoices after multiple deductions.
Payments received against one bank account or GSTIN location even if transactions have happened in multiple locations
Direct full payment against an invoice from the end customer.
Commissions / Fee Multiple charges linked against order/product/fulfillment model etc
Charges are dynamic and ever-changing
Charges to be adjusted at every order-level / item-level and warehouse-level
Mostly unlinked to sales invoice with exceptions like Shipping Fee
Sales Returns Returns initiated by the marketplace vs. returns received by the seller – when should it be recorded
Recording accounting vouchers for replacement orders
Simple Return Voucher or Credit Note
Refunds & Reimbursements Claims vs settled reimbursements
Refunded orders but not settled to seller
No impact
Inventory Stock transfer from the main warehouse to channel warehouse
Recalls from channel warehouse to the main warehouse
Inter warehouse movement done directly by marketplace channel
Damaged and unsellable stocks accounting treatment
No impact
TCS TCS is implemented only for marketplace eCommerce business
Accounting entries of TCS
TCS on return orders
Reconciling TCS with GSTIN portal
No TCS impact
  • accounting software may not have such large data handling capability. This may cause a threat of loss of valuable data, incorrect reports and delay in filing your returns.
  • Reporting your online business comprehensively in the way you would like to see it.
  • Ease of Use / Accessibility 
    1. Simplicity is the key to good accounting software. Ensure that you take a detailed product demo and list down all your queries at the time of the demo. 
    2. Most software will provide you a limited free trial period. Make maximum use of this trial with your actual data and see if this is working for you or not.
  • Cost
    1. Acquisition cost – Initial cost and annual maintenance / AMC charges
    2. Operational cost – Server cost
    3. Support cost 
  • Support and Implementation
    1. While most accounting software comes with standard support channels, it’s important to scope out your implementation requirements and support requirements with definitive timelines.
    2. Check the ratings and reviews to see how the software company fares on customer support and implementation.
    3. Customization will be required especially when you are into this complex business of eCommerce marketplaces. 
Tally .ERP 9

Tally .ERP9 is undoubtedly the leader in Accounting software in India. 

It is a windows-based enterprise resource planning software. The software handles accounting, inventory management, order management, tax management, payroll, banking and many such requirements of the business. It supports all day-to-day processes from recording invoices to generating various MIS reports.

Tally boasts of 6 million overall customer base out of which 2 million are with an official Tally license. 

Tally does not have any direct integration with any eCommerce companies in India and hence the commonly used workaround is the import and export of spreadsheets which may not be a good practice.

eVanik OWS is the only tool that has an automated chrome extension based integration with Tally ERP9. This means that there is no need for you to manually upload or download vouchers. No 3rd party module (TDL) needs to be installed into your Tally license. All ledgers, SKUs get mapped or created automatically through eVanik. And the GST reports generated on your Tally will be 100% accurate and error-free.

The biggest limitations of using Tally are:

  1. Limitation on data. Experience says that after posting 50-70k vouchers, the software tends to slow down. Generating GST and other reports take a long time.
  2. Tally is a single company / single branch software. Branch accounting is not available
  3. Its an offline and desktop-based software and cannot be accessed from a remote location
  4. The multi-user version of Tally can run only if all the users are on the same network.
QuickBooks Online

QuickBooks Online provides direct integration with very limited marketplace channels. In the Indian eCommerce context, this is even more restricted. However, if you have the technical expertise, you can do an API integration of a few of your marketplaces (that provide API) directly with QuickBooks Online.

QuickBooks offers on-premises accounting applications and cloud-based versions with features like expense tracking, tracking bills and due dates, and reporting

Currently priced at Rs. 4,800/- per year, QuickBooks comes with a 30-Day Free Trial. The “Simple” edition of QuickBooks Online limits to 1 Billable User, 250 Charts of Accounts, lack of custom reports and no multiple branch accounting options.

Alignbooks

Alignbooks leads the house when it comes to eCommerce accounting in India. Alignbooks is a Delhi based company focused on SMBs. Alignbooks recorded 1000 new customers within the first year of its launch.

The biggest advantage of this software is that it is completely automated and integrated with eVanik OneWorld Suite. Server-based APIs between Alignbooks and eVanik ensure real-time and automated transaction posting without any manual intervention. Reports are highly customized and the support is available 24×7 from the company. It’s Multi all the way: Multi-User, Multi-Company, Multi-Location, Multi-Branch and unlimited transactions.

Zoho Books

Zoho Books is one of the most sought after cloud-based accounting software in India and now globally. Zoho Books provides end to end accounting and also has a very simple and useful mobile application in Android and iOS.

  • The pricing of Zoho Books is very attractive for small businesses The standard edition comes at just Rs. 2,499/- per year with a restriction of 5,000 invoices annually and the premium edition comes at Rs. 19,999/- per year with 25,000 invoices. The pricing steeps up with more number of invoices.

    Ecommerce integrations are limited to sales orders and returns. Payments from marketplaces can be managed through their bank feed integrations. Cons – Single Branch, restriction on the number of transactions, limited users, etc.

NetSuite
  • NetSuite is one of the leading solution providers of cloud-based business management software. NetSuite helps companies manage core business processes with a single, fully integrated system covering ERP/financials, CRM, eCommerce, inventory and more. NetSuite is focused on strong compliance management and designed for large enterprises. If you have a global and large enterprise business with multiple verticals, NetSuite is worth checking out.
  • Pricing of NetSuite may be one major constraint if your business is into early or growth stages. NetSuite’s cost depends on several factors including the selected product configuration, add-on modules required, total user count and contract duration. NetSuite’s base license pricing begins at $999 per month with general user access listed at $99 per month.

NetSuite comes with a basic integration with eVanik OneWorld Suite.

Xero

Xero is another popular online accounting software. Right from the Xero login page, the overall experience of the web and mobile version is fantastic.

Xero comes with integration with over 800 third party apps and a very hands-on expense management module. Xero boasts of over 2 million subscribers. The UI of Xero is one of the most beautiful in this segment.

Xero also claims to provide a reconciliation of Amazon FBA transactions and the Amazon Seller Central can get integrated with Xero. Besides Amazon, integrations with Alibaba, Etsy, and eBay are also available.